Press Release

1st August 2022

All Natural Anti-Aging Skincare

Bio-Retinols: The Natural Retinol Alternative



Bio-Retinols are taking the beauty industry by storm!

What are Bio-Retinols?

Retinol is derived from vitamin A and is a very popular active ingredient in anti-aging skin care products used by millions across the globe and is seen as the benchmark for tackling the signs of aging and skin damage. However, for some people it can leave the skin irritated and dry, especially for those with sensitive skin. 

Bio-retinols are a natural vitamin A derivative extracted from plans and are an innovative and safe alternative to retinol. Bio-Retinols provide all the anti-aging and skin care benefits associated with retinol, but without any of the adverse effects or irritation. 

Bakuchiol and Bidens Pilosa are two bio-retinols considered in the industry as the ‘natural alternatives to retinol’. Bakuchiol is derived from the seeds and leaves of the ‘babchi’ plant from East Asia and has been used in traditional Ayurvedic and Chinese skin healing treatments for many centuries, whereas Bidens Pilosa is extracted from a daisy-like plant grown in South America and has been used in traditional medicine to treat a variety of conditions. 


How do Bio-Retinols Work?

In a similar way to retinol, Bakuchiol and Bidens Pilosa activate the genic pathways in skin cells to create various types of collagen as well as reducing collagen breakdown and melanin synthesis that are beneficial for healthy skin and anti-aging.


What Does the Science Say?

As effective as retinol! Two 2019 studies found Bakuchiol to be as effective on skin as retinol when treating the key characteristics associated with the natural aging process; dark spots and hyper-pigmentation, fine lines and wrinkles, but without the irritation associated with the use of retinol (1,2). As with retinol, Bakuchiol and Bidens Pilosa produces a fuller, smoother and plumper skin texture (3, 9).

As we age, the rate at which our skin cells regenerate (skin renewal cycle) begins to slow which can leave your skin looking and feeling duller. Bakuchiol and Bidens Pilosa stimulate the skin cells to boost collagen production and increase the rate at which your skin cells regenerate, leaving you with fresher and firmer looking skin (3,5,6). In addition, Bidens Pilosa increases functional elastin and sirtuin-6 gene expression (which is linked to longevity) (9).

Another study also found improvements in fine lines, wrinkles, pigmentation, elasticity and skin firmness (4). Bakuchiol has also been shown to be very effective in treating acne and boosting anti-acne properties and may be particularly effective for individuals with a darker skin tone (3). 

Bakuchiol and Bidens Pilosa have remarkable antioxidant, anti-inflammatory and anti-bacterial properties helping to combat the signs of aging by targeting free radicals and helping to firm up skin and help to protect skin against environmental stressors and  pollutants that can cause skin damage (1,2,3,5,7).

Whereas retinol and some other skincare ingredients are known to cause dryness and skin irritations, Bakuchiol and Bidens Pilosa are far gentler on the skin and scientific research has not identified any side effects from its use on your face (1,3,6, 7) and both are considered safe to use during pregnancy or breast feeding (whereas retinol is unsafe to use during pregnancy or breast feeding). In addition, Bakuchiol (unlike retinol) does not breakdown in the sun or cause your skin to become more sensitive, so you can use it during the day and at night for maximum effectiveness. 


In a nutshell, Bakuchiol and Bidens Pilosa have all the same benefits as Retinol and more, with none of the irritation associated with Retinol


About Golden Oil 

Set to revolutionize skincare, Golden Oil® USA is excited to announce the launch of its innovative Bio-Retinol anti-aging skin care range. Specially formulated by dermatologists, the Golden Oil® skincare range consists of the best natural and effective Bio-Retinols and skin care ingredients from around the globe to help customers restore their youthful beauty and eliminate common skin care worries. The brand currently offers a customised bio-retinol skin care oils to help users shine, sparkle and radiate irresistible skin. Golden Oil® products are gentle on the skin, suitable for all skin types, safe to use during pregnancy and breast feeding and environmentally friendly. 

The seeds for Golden Oil® were planted when the founder Shakila Parveen was searching for natural and effective anti-aging skincare products that were gentle on the skin and provided the user with a simpler skincare routine with a minimalist approach. To her surprise and frustration, this appeared to be an area the beauty industry had been neglecting, skin care routines were complicated with the vast majority of skincare products containing chemicals and ingredients that were considered harsh on the skin and not safe to use during pregnancy and breastfeeding. 

It was at this point she came across two key Bio Retinol ingredients, Bakuchiol and Bidens Pilosa and their incredible properties that delivered the same anti-aging effects as retinol, but without any of the side effects or irritation. 

Golden Oil® (facial oil range) uses Bakuchiol, Bidens Pilosa (only in night time) and Nicotinamide along with an impressive blend of hydrating ingredients to replenish and protect skin. All Golden Oil® products are prepared from cruelty free, natural and ethically sourced ingredients that are vegan, free from parabens, silicones, PEG, PPG’s, SLS, SLES, mineral oils, dyes and fragrances. 

“Clean beauty and skin care innovation is the essence of who we are as a company,” says Dr Mirza, President of Global Marketing and Sustainability. “We are always looking into new ways in which to help customers maintain and improve the health of their skin. Focusing on what we can do to improve skincare and wellness, we are very excited to introduce our Golden Oil® innovative skin care range.” 

More information about Golden Oil® USA and the innovative skin care products can be found at Golden Oil® USA is also available across several social media platforms including Facebook, Twitter, Instagram and Pinterest. 


Dr Mohammed Mirza

President of Global Marketing and Sustainability




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  2. Dhaliwal, S., Rybak, I., Ellis, S. R., Notay, M., Trivedi, M., Burney, W., Vaughn, A. R., Nguyen, M., Reiter, P., Bosanac, S., Yan, H., Foolad, N., & Sivamani, R. K. (2019). Prospective, randomized, double-blind assessment of topical bakuchiol and retinol for facial photoageing.The British Journal of Dermatology, 180(2), pp. 289–296, Doi: 10.1111/bjd.16918. 
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